Auto Show Buyer's Guide

Format:

The 2026 Buyer’s Guide will once again be available as both a print AND digital publication.

2026 Pricing:

$3,950.00 per ad – includes both the print and digital publication, plus one FREE listing

$795.00 (new lower price!) per standalone/additional listing – printed in the back of the Buyer’s Guide and hosted on the phillyautoshow.com Dealer Locator map (One listing per rooftop, listing may include multiple brands)

DON’T FORGET – each ad and paid listing comes with two (2) tickets to the Black Tie Tailgate on January 30 (a $700 value)!

What is it?

• This unique Buyer’s Guide includes all MY2026 vehicles and will be offered as both a print (available to attendees at the 2026 Philly Auto Show) and digital (hosted on phillyautoshow.com) publication

• Full-page ads in the digital publication link directly to your website(s)

• All ads include one free listing printed in the back of the Buyer’s Guide and included on the redesigned phillyautoshow.com Dealer Locator Map (launching before the 2026 Show)

• Each ad and paid listing comes with two (2) Black Tie Tailgate tickets
 

How are we getting the Buyer’s Guide to consumers?

• Printed Buyer’s Guides will be available to Show Attendees on site at the 2026 Show

• Attendees can also scan a QR code to view the digital edition right from the show floor

• E-ticket purchasers will receive an email link to the digital Buyer’s Guide after attending

• A post-show social media campaign will run across multiple platforms

• Follow-up emails will be distributed to our entire Auto Show Consumer database
 

How did the 2025 Buyer’s Guide perform?

• Over 115,000 Auto Show attendees had access to a copy of the printed Buyer’s Guide onsite

• 45,000 e-ticket purchasers received a link to the digital Buyer’s Guide

• A dedicated social campaign delivered an additional 500,000 impressions!
 

ACT QUICKLY!

Space is limited. Complete the order form below to reserve your ad today!

AD SPECS HAVE CHANGED!

Click here for 2026 specifications and submission form. The deadline for artwork submission is Monday, December 8, 2025.

*Questions? Contact Kathy Spencer at kathy@adagp.com or 610-999-6293.

2026 Buyer’s Guide Advertising Order

Complete the order form below to purchase a Full-Page Ad and/or Dealer Locator listing(s).

Full-Page Ads: $3,950 each (includes one free listing) 
Dealer Locator Listings: $795/rooftop (can include multiple brands)

Each ad and paid listing comes with two (2) Black Tie Tailgate tickets!

Questions? Contact Kathy Spencer at kathy@adagp.com or 610-999-6293.
Form not working? Contact Kelsey Baker at kelsey@adagp.com or 267-815-1898.